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Job Vacancy for Regional Sales Manager

Job Summary

We are seeking a dynamic Regional Sales Manager to join our Sales and Distribution Department. Reporting to the Commercial Head, the successful candidate will drive regional growth through customer acquisition, distribution, and ensuring the availability of AT products. The role includes maximizing channel visibility, building an effective team, and managing Sales Channels and Partners.

Key Responsibilities

The Regional Sales Manager will be responsible for all commercial growth activities in their region, including:

  • Acquiring GSM and MFS customers.
  • Ensuring widespread availability of GSM products such as SIM cards, vouchers, and E-PIN.
  • Developing and managing a sales infrastructure to increase active POS, POA, and FL.
  • Coordinating with trade marketing representatives to ensure visibility across all channel touchpoints and executing activation campaigns.
  • Managing a team of territory indirect and direct sales supervisors.

As a regional leader, additional responsibilities include:

  • Developing and mentoring the team, leading by example.
  • Providing competitor feedback and local market insights to the Commercial Head.
  • Assisting in strategy development and growth planning for the region.
  • Establishing strong relationships with the distributor’s workforce and guiding them towards achieving company-wide acquisition and revenue targets.

Key KPIs

  • Revenue Growth & Contribution
  • Quality Gross Additions
  • MFS Gross Additions
  • New Sales Revenue (net)
  • MFS New Sales Revenue
  • Voucher / E-PIN Sales (Primary)
  • E-PIN Secondary Sales and Active E-PIN Agent Penetration
  • Active Channel Points: POA, POS, and FLs

Qualification and Experience

  • University degree in any field, with an emphasis on Marketing, Business Administration, or related fields.
  • 7-10 years of experience in Sales & Distribution, with at least 2 years in a leadership role managing both indirect and direct sales channels.
  • Knowledge of telecom S&D and competitor intelligence.
  • Experience managing distributor’s workforce.
  • Strong commercial acumen and understanding of KPIs.
  • Excellent verbal and written communication skills in English.
  • Proven ability to work in a team-oriented, collaborative environment.
  • Ability to motivate teams and explain business rationale clearly.

Core Competences

  • Excellent communication and analytical decision-making skills.
  • Ability to influence and coach stakeholders with logical analysis and clear explanations.
  • Ambitious, competitive, and ready to explore new challenges.
  • Strong leadership and management qualities to develop the commercial team.
  • Ability to adapt to changing environments and priorities.
  • Trustworthy, with the ability to manage expectations and meet deadlines.
  • Must possess a valid driver’s license and experience managing distributor teams and electronic vendors.
  • Conduct training for new hires and distributor teams nationwide.
  • Perform audits to detect fraudulent activities and oversee distributor and stock management systems.

Location

Accra

How to Apply

Interested and qualified applicants should send their Applications & Curriculum Vitae to: Recruitment@at.com.gh. Please indicate the role you are applying for in the email subject.

Closing Date: 28 June 2024

Ready to be part of our dynamic and innovative team? At AT, we value our employees by providing long-term growth and opportunities in an ever-evolving work environment. Our core values are Simplicity, Transparency, and Relevance.

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