If you’re passionate about shaping innovative products and leading customer value strategies, a thrilling opportunity awaits you! The Head of Product & Customer Value Management (CVM) role is now open in Accra. This high-impact position at a renowned telecom company calls for an industry expert ready to champion revenue growth, drive customer loyalty, and spearhead digital transformation efforts.
Key Responsibilities of the Head of Product & CVM
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Lead the overall subscriber revenue strategy and deliver strong market performance.
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Develop cutting-edge product portfolios, especially for voice and data services.
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Implement data-driven churn management and customer retention strategies.
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Design and execute Customer Value Management (CVM) campaigns for upselling, cross-selling, and winning back customers.
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Champion loyalty programs targeting high-value customers.
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Collaborate with cross-functional teams across Technology, Sales, Finance, and Customer Experience.
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Promote automation and advanced analytics to boost CVM process efficiency.
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Monitor campaign and product performance, offering actionable insights for continuous improvement.
Key KPIs You Will Own
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Gross Revenue Contribution
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Subscriber, Traffic, and Revenue Market Share
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Base Growth and Churn Reduction
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Retention of High-Value Customers
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Product Launch Success Rates
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CVM Campaign ROI
Qualification and Experience Needed
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Master’s Degree in Business Administration, Finance, or a related field (Bachelor’s in Economics, Statistics, Engineering, or Business required).
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5–10 years of progressive telecom experience, particularly in the marketing or commercial sector.
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Proven ability in launching customer-centric products and managing lifecycle programs.
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Strong data analytics skills with proficiency in Excel and visualization tools.
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A track record of translating complex data into smart commercial strategies.
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Entrepreneurial drive with speed-to-market execution skills.
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Exceptional project management and stakeholder collaboration expertise.
Core Competencies for Success
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Excellent written and verbal communication skills
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Strategic thinker with strong attention to detail
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Data-driven decision-making skills
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Team leadership and talent development abilities
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Agile, innovative, and commercially aware
How to Apply
If you believe you’re the right fit for this transformative role, send your application and CV to Recruitment@ppl.net.gh.
Subject line: Application for Head of Product & CVM.
Closing Date: 2 May, 2025
FAQs About the Head of Product & CVM Position
Q: Is telecom industry experience necessary?
A: Yes, candidates must have 5–10 years of telecom experience, preferably in marketing or commercial roles.
Q: Can I apply if I don’t have a Master’s degree yet?
A: A Bachelor’s is mandatory, but a Master’s is highly preferred for this leadership role.
Q: What skills are most critical?
A: Data-driven decision-making, product innovation, and strong leadership capabilities.
