Exciting Job Opportunity: Brands Manager Wanted at Boulevard Menswear in Accra

Are you a creative and results-driven marketing professional? Boulevard Menswear, a top fashion brand in Ghana, is hiring a Brands Manager to lead its brand and marketing strategy in Accra. This full-time role offers a competitive base salary plus performance-based bonuses. If you’re passionate about fashion, brand growth, and customer engagement, this could be your ideal career move.

Join a Leading Fashion Brand in Ghana
Boulevard Menswear is seeking a Brands Manager to shape and execute branding initiatives that enhance visibility, boost sales, and establish the company as Ghana’s go-to destination for stylish menswear. The successful candidate will report directly to the Chief Executive Officer and work from the company’s head office in Dzorwulu, Accra.

Key Responsibilities of the Brands Manager

1. Strategic Brand Management

   • Develop annual brand strategies to position Boulevard Menswear as a leader in Ghana’s fashion industry.

   • Ensure consistent brand aesthetics, messaging, and customer experiences.

2. Sales and Revenue Growth

   • Implement sales strategies to achieve ambitious revenue goals.

   • Lead promotions, seasonal campaigns, and pricing initiatives.

   • Collaborate with retail teams to deliver exceptional in-store performance.

3. Product and Inventory Oversight

   • Work with inventory teams to curate collections that reflect market trends.

   • Ensure availability of fast-selling products and recommend markdowns for slow inventory.

4. Marketing and Communications

   • Oversee multi-platform marketing campaigns—digital, social media, influencer partnerships, PR, and content creation.

   • Manage photo and video shoots that tell compelling brand stories.

5. Customer Growth and Loyalty

   • Drive customer acquisition with a target of 30% annual growth.

   • Launch loyalty programs and personalised experiences to boost retention.

Qualifications and Desired Skills
While specific qualifications weren’t listed, ideal candidates for this position should possess:

• Proven experience in brand management, marketing, or retail leadership

• Strong understanding of consumer trends in fashion

• Excellent communication and leadership skills

• Results-oriented mindset with an eye for aesthetics and customer engagement

Why Work at Boulevard Menswear?
Working at Boulevard Menswear means being part of a bold and fashion-forward brand. The company values creativity, innovation, and measurable impact. With direct access to the CEO and opportunities to lead nationwide marketing initiatives, this is a chance to truly shape the brand’s growth.

How to Apply for the Brands Manager Role
Interested candidates should send their CV and cover letter to:
📧 digital.statestreet@gmail.com
📱 Or WhatsApp: 0559-824024
🗓 Application Deadline: 04 June 2025

FAQs About the Boulevard Menswear Brands Manager Job

Q: What is the location for this role?
A: The position is based in Dzorwulu, Accra, Ghana.

Q: What kind of compensation is offered?
A: A competitive base salary plus performance-based bonuses.

Q: Is this a full-time position?
A: Yes, it is a full-time opportunity.

Q: Who will the Brands Manager report to?
A: The Chief Executive Officer.

Q: What is the expected start date?
A: While not stated, early application is encouraged before the 04 June deadline.

Call to Action (CTA):
Ready to lead branding for one of Ghana’s standout menswear names? Submit your application today and help shape the future of Boulevard Menswear’s fashion legacy.